Steve Andersen

Steve Andersen founded Performance Methods, Inc. following a successful
20-year technology career within the high-growth business applications software industry. As President and Managing Director, he is involved in client projects, solution development and establishing strategic direction for PMI.

Steve has served as ‘senior sales executive’ multiple times during his career, and his background includes extensive experience in field operations and sales management. He is the primary architect of Performance Methods’ Strategic Account Management Methodology™, Strategic Opportunity Management Methodology™, Customer Engagement Methodology™ and Collaborative Planning Methodology™. He has addressed numerous audiences on a variety of sales best practices subjects including the Strategic Account Management Association’s Annual and Pan-European Conferences. Steve’s recent speaking topics and publications include:

	Keys to Effective Strategic Account Planning
	Aligning the Business Objectives of Suppliers and Their Strategic Customers Through a Collaborative Planning Process
	Value-Based Planning: Creating Customer Value at the Account and Opportunity Levels
	Next-Level CRM: Aligning People, Process, Strategy, and Technology to Create Customer Value
	Creating Customer Value Through the Global Deployment of Account Planning and Management Best Practices: An Infonet Case Study
	The Planning Disconnect
	Balancing the Short and Long-Term Tensions: An Integrated Approach to Strategic Account Management and Sales Opportunity Management
	Charting the Future with Your Customer: How Assurant Solutions Implemented Collaborative Account Planning
	The Road to Trusted Advisor
	Innovate to Differentiate: How Top-Performing Strategic Account Managers Achieve Competitive Advantage Through Innovation
	Best Practices of High Performing Sales Teams (article series)

Steve’s client work has brought him into direct contact with many of the world’s largest corporations, including Adecco, Assurant, Coca-Cola, Colgate Palmolive, Delta Airlines, EDS, ExxonMobil, Fujitsu, GE, Hasbro, Honeywell, HP, J&J, John Deere, Nike, Philip Morris, P&G, SAP, SAS, Siemens, Sony, Staples, 3M, Verizon, Wells Fargo and Zurich. He has been actively involved in global client deployments of sales processes and best practices and frequently serves his clients in a strategic, trusted advisor capacity. He demonstrates a fresh perspective regarding modern processes for effective customer/supplier relationships, and leverages his extensive management experience to ensure that PMI solutions connect with salespeople, sales leadership and the needs of the customers that PMI’s clients serve. He holds BS and MA degrees in Mathematics from the University of North Carolina at Greensboro, and resides with his family in Atlanta, GA.